adidas Originals X wings+horns Consortium collection

adidas x wings+horns NMD_R2 Sneakers - Hint BB3118 | Astore

 

adidas x wings+horns NMD_R2 Sneakers Detail - Hint BB3118 | Astore

 

adidas x wings+horns Linear T Shirt - Navy BK0238 Model | Astore

 

adidas x wings+horns Patch Crew Detail - Hint BK0233 | Astore

 

adidas Originals X wings+horns Patch Crew Sweatshirt Model - BK0233 | AStore

 

Canadian-based wings+horns have teamed up with adidas Originals on a Consortium collection of expertly crafted menswear and sneakers. wings+horns describes their style as Utility-driven, rugged garments with an eye for innovative fabrics and Japanese detailing. Notable pieces include two NMD_R2's wrapped in soft, monochromatic toned leather with hand-stitched seams, Japanese 'Mon' debossing on the tongue - which is said to symbolize 'belonging' - as well as sitting on adidas's premier Boost sole technology, reserved for only its most premium of products. Other notable items include a mixed fabric linen/cotton blend 'Patch Tee' with side slits on the hem as well as ribbed cuffs and hem. Limited units available.

 

The full collection launches 27 April 2017 instore and online.

 

 

 

 

April 25, 2017 by A Store

adidas Originals Iniki Runner

adidas Iniki Runner - Red BB2091 - Detail | AStore

 

adidas Iniki Runner - Red BB2091 - AStore

 

adidas Iniki Runner - Blue BB2092 - Detail | AStore

 

adidas Iniki Runner - Blue BB2092 | AStore

 

adidas Iniki Sneakers - Solid Grey BB2098 | AStore 

adidas Iniki Sneakers - Solid Grey BB2098 | AStore

 

adidas Originals are ramping up the momentum once again offering yet another new silhouette, known as the 'Iniki Runner', roughly translated from Hawaiian it is said to mean 'hurricane' or 'piercing gales', most likely describing the running shoe ethos of the sneaker. Retro aesthetics mixed with modern tech are the blueprint of this 70's-inspired classic runner combining clean, sleek design mixed in with adidas's sort after Boost sole technology, an Ortholite® sockliner, copper-tipped laces and a classic gum sole. 

 

Limited units available. 

 

See the full range of adidas Iniki Runner's here 

 

Price: R2295.00

 

 

 

adidas drops 5 new colours of the NMD_R2 Primeknit

adidas NMD_R2

 

 

 

 

 

adidas Originals are releasing 5 new colourways of the NMD_R2, a contemporary iteration of the popular NMD silhouette. Bold, striking colours are the focus of this collection of sleek, evolved versions of the original NMD_R1. Vintage aspirations mixed with modern tech are the ethos of this super-cool runner with its Sock-like fit, Boost sole technology and adidas's premier covering only bestowed upon its best sneakers known as 'Primeknit'. EVA midsole inserts combined with the rubber outsole add lightweight cushioning and in the detailing department, adidas have added 'four-language' branding on the medial insert with a printed 'adidas' on the heel pull. 

 

See the adidas NMD_R2's here:

 

 

April 05, 2017 by A Store

Upper Echelon AW17

Upper Echelon - Tee - Models

 

Upper Echelon Tee - White - Model

 

Upper Echelon - Tees - Model portaits

 

Upper Echelon has just dropped three new styles of tees for their latest AW17 range, namely the 'U.E. Embroidered', The 'U Applique' as well as the 'U.E. Logo' Tee. The brand has been garnering a lot of support of late for their dedication to unique technical streetwear with previous notable items including the technical 'Shell Jacket' and 'Ebbets' Feild Baseball cap. This latest Autumn / Winter range features design elements including embroidery, felt application, stitched logos and as always a keen focus on detail whilst remaining true to the 'made in South Africa' roots.

 

See them here:

 

April 05, 2017 by A Store

First Things First! New Branding and Design for New Businesses

First Things First! New Branding and Design for New Businesses - Front cover

 

First Things First! New Branding and Design for New Businesses - Open page 1

 

First Things First! New Branding and Design for New Businesses - Open page 2

 

Impactful, striking, memorable, these are some of the words best describing successful corporate design ethos but why does it always have to be so serious? In this book we explore different ideas of the same thing, from shop owners to mechanics, dentists to organic farmers, in the world of corporate design, rules are meant to be broken. This book offers insight and ideas in the form of photographs and profiles from seasoned professionals to inquisitive amateurs. 

 

See the book here:

 

adidas x White Mountaineering SS17 launch event at A Store

A Store adidas x White Mountaineering launch - clothing rail

 

A Store adidas x White Mountaineering Launch - store interior

 

A Store adidas x White Mountaineering launch - pamphlets

 

A Store adidas x White Mountaineering launch - people

  

A Store adidas x White Mountaineering launch - exterior people

 

A Store adidas x White Mountaineering Launch - people interior

 

On the evening of the 9th of March 2017, A Store launched the highly anticipated White Mountaineering x adidas Originals SS17 collection. This is the second time the Japanese technical sportswear purveyors and adidas Originals have teamed up on a full collection and by the looks of the complete range as a whole, the partnership has much to offer in the way of originality and design. Black and white geometric prints, interspersed amongst technical cuts and attention to even the smallest detail are apparent in this collection of sneakers, jackets, hoodies, tees and track pants. Bloggers, sneakerheads, skaters and fashion industry types all collided on a warm Cape Town Summers evening to see what the two brands had conjured up.

 

Photo credits @andpeople @nelisphota

 

See the full collection here:

 

March 15, 2017 by A Store

adidas x White Mountaineering SS17 collection

adidas WM EQT Support - BB3127 - Side

 

adidas WM Logo Hoody - Outfit - BQ0939

 

adidas NMD Trail PK - Heel - BA7518

 

adidas Logo T Shirt - Close up - BQ0951

 

adidas WM Crew Sweatshirt - BQ0944 - Model

 

adidas originals and White Mountaineering reunite on this premium collection of apparel and footwear blending the Japanese brand's technical and utilitarian approach to design. Inspired by the Urban Nomad the collection aims to fuse modern aesthetics with the legendary fabrication of the brand with the three stripes. Signature cuts and attention to detail explore the concepts of 'Urban Mobility' with bold, modern interpretations of adidas originals technical sportswear. The range includes reinterpretations of classic adidas coats, windbreakers, hoodies, track pants, t-shirts as well as new and classic footwear styles including the NMD Trail, Campus, EQT Support Future and Superstar Slip Ons.

 

See the full collection here:

 

March 09, 2017 by A Store

adidas Ultraboost Uncaged 'Black Boost'

adidas UltraBOOST Uncaged - Black Boost - S80698

 adidas UltraBOOST Uncaged - Black Boost - Toe - S80698

 

adidas UltraBOOST Uncaged - Black Boost - Heel tab - S80698

 

Following on what has been one of adidas's most coveted releases over the last year or so, we see the ever-popular 'Uncaged' version of the Ultraboost re-appear in its 'Black Boost' guise. Initially created by the German manufacturer as an answer to the ever increasing trend of collectors taking it upon themselves to cut off the 'Cage', the Ultraboost represents a new chapter in the way brands think and develop styles. Black, white and grey Primeknit fabrication combine to form what could almost be described as a pixelated pattern and along with a black Boost sole and white outsole combine to create one of sleekest versions of the cageless Ultraboosts ever. 

 

See them here:

 

  

February 27, 2017 by A Store

adidas Ultraboost 3.0 'Triple Black'

adidas UltraBOOST 3.0 - Triple Black - BA8920 - Walking

 

adidas UltraBOOST 3.0 - Triple Black - BA8920 - Tongue

 

adidas UltraBOOST 3.0 - Triple Black - BA8920 - Heel

 

Nothing gets a sneaker collector more excited than a 'Triple Black' release and when that release is the new adidas Ultra Boost 3.0 then you know excitement is almost palpable. Not to be confused with the Triple Black release of the Ultra Boost last year the new version features an even more contemporary feel. Improvements include an almost thinner Primeknit upper for more flexibility as well as a matte black cage and heel. Cushioning comes in the form of adidas's premium Boost sole technology sitting upon a Continental® rubberized outsole. 

 

Release date: 1 March 2017

 

February 27, 2017 by A Store

The Hinterland: Cabins, Love Shacks and Other Hide Outs

The Hinterland - Book - Front Cover

 

The Hinterland - Book - Page open

 

The Hinterland - Book - Page open

 

Ever wanted to get away from it all? Escape the hustle and bustle of the city? Recharge and renew the senses? Then 'The Hinterland' will inspire you with 256 pages of beautiful and unique cabins set amongst some of the most glorious backdrops. This book presents the best new cabin architecture and design from around the globe, from mountain escapes to river retreats, these getaways free us from the humdrum of everyday life and stress whilst putting us back in touch with nature and ultimately inner peace. The Hinterland explores the spaces and places that bring us back to earth ever so gently, be it in solitude or amongst one's peers, 'The Hinterland' aims to bring us that much closer to our dreams of escape...

 

See the book here:

 

February 23, 2017 by A Store